LIMA

RE:MEDIA Ltd. is a member of the International Licensing Industry Merchandisers' Association, LIMA. Founded in 1985, there are over 1,000 LIMA members made up of companies and individuals engaged in the marketing of licensed properties.

The objectives of LIMA are to establish a service that reflects a professional and ethical management approach to the marketing of licensed properties; The leading source of information in the industry; Communicate this information to members and others in the industry through exhibits, publishing, public speaking, seminars, and electronically; Represent the industry in trade and consumer media and in relationships with retailers, manufacturers, other trade associations, and the public. Compile statistics; bestow awards; maintain Hall of Fame and job-placement service.

LIMA publishes the annual 'Who's Who Licensing Resource Directory' and the BottomLine Newsletter, 3 times a year.

The mission of LIMA is to foster the growth and expansion of licensing. LIMA represents the interests of its membership worldwide by providing a forum for networking, serving as a source of education and information, establishing standards of ethical and professional conduct, and recognising excellence and achievement in the industry.

LIMA achieves this mission by:

• Providing a forum for business networking
• Serving as a source of education and information
• Establishing standards of ethical and professional conduct
• Recognising excellence and achievement

For further information visit the LIMA website: www.licensing.org